We were tasked with revamping the Giving to UWS web structure and content in line with the department’s new marketing strategy. This required a subtle, yet compelling style of writing that encourages existing and potential donors to convert. The project included writing and editing all of the content, including case studies, and uploading the new copy into the content management system (CMS).

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Please note some of this website copy may have since been updated.

“Thanks to Caroline’s patience and commitment to the project, the Giving to UWS website now provides accessible, relevant and up to date information for our generous supporters. We were extremely impressed with Caroline’s responsiveness to our many requests and her close attention to every detail of the site. We look forward to continuing to work with Caroline on a number of other communications and marketing projects.”
– Elissa Gale, Senior Development Manager, UWS